Sep 26, 2019 kelley blue book s 5year cost to own breaks down typical ownership costs, so consumers can evaluate the outofpocket expenses they will incur beyond just the initial purchase price of a new. Owner of kelley blue book and autotrader to buy dealertrack. Virtually synonymous with car research and shopping, kelley blue book is the. Since 1926, the organization has monitored usedcar transactions, publishing marketdriven values on preowned cars. The company also provides vehicle pricing and values through various products and services available to car dealers, auto manufacturers, finance and insurance companies, and governmental agencies. Kelley blue book helps car buyers get new car smart. The company is owned by the cox automotive subsidiary of cox enterprises. Kelley blue book names 2020 best resale value award. The rumors have been flying around for awhile now with several other companiesinvestors interested including our beloved investors of and. Kelley blue book 5year cost to own data now available for.
Cox enterprises to buy back autotrader stake reuters. Some of those team members work for our iconic consumer brands like autotrader and kelley blue book, while others are creating the future of automotive at industryfacing brands like, manheim and vauto. You have to consider not just the type of vehicle, but the vehicle condition, mileage and options. Mar 12, 2018 atlanta, march 12, 2018 prnewswire in las vegas, car buying is about to change. Staying connected to your customers during covid19 cox. With tradein solutions, vehicle valuation tools, and digital marketing and advertising opportunities, kelley blue book connects consumers, automotive dealers. The label also included the blue book price and the kelley blue book official seal. In 1993, the blue book was finally released as a consumer guide. Shutterstock the program is in response to a cox automotive car buyer journey study that found car buyers are shopping around less, feel less satisfied with vehicle prices, and do not often. Every day seems to bring more news of covid19s latest impacts, both globally and locally. When buying a used car, its usually hard to know what a fair price is. Any hope for a sales rebound for traditional cars was dashed as shopping consideration for suvs and pickups climbed to new highs, according to the kelley blue book brand watch report for q1 2020. Apr 08, 2020 kelley blue book is a cox automotive brand. Dodge brand wins a kelley blue book brand image award for the.
Some 37% of sixmonth intenders people with imminent buying intentions are now less. Atlanta, march 12, 2018 prnewswire in las vegas, car buying is about to change. Kelley blue book launches program for trading in vehicles. Ride, powered by kelley blue book, explores the innovative technology and mobility services that are transforming the way people and goods travel around the planet. The global companys 34,000plus team members and family of brands, including autotrader, clutch technologies, dealertrack, kelley blue book, manheim, nextgear capital. Apr 01, 2020 since the spread of covid19 started, stafford says cox has seen an uptick in car shopping online. Today kelley blue book announced the integration of its instant cash offer tool with vautos provision tool to help dealers win more trades and maintain or. These features should be stressed in advertising and as part of the sales process. Ride extends kelley blue books awardwinning editorial content and trusted reputation with an added focus on forwardthinking topics, including everything from ridehailing, carsharing, car. Karl brauer serves as the senior director of content and executive publisher for cox automotive, overseeing content strategy at autotrader and kelley blue book. Kelley blue book eases car buying process with instant. Ride delivers trustworthy news content about emerging automotive technologies.
These vehicles have been stored on this device temporarily. Since 1926, kelley blue book has been the leading provider of car and pricing info, helping to align buyer and seller expectations and remove friction from the transaction process. Research from the 2018 cox automotive car buying journey study showed that shoppers are looking for a fair price not only for new vehicles, but also for used vehicles and the vehicles they currently own. Jun 16, 2015 cox automotive, based in atlanta, provides digital marketing and software for consumers, auto dealers and manufacturers. Cox automotive, with autotrader and kelley blue book brands, to make car buying faster, more enjoyable cox automotives accelerate connects the. Kelley blue book answers growing demand for certified. The kelley blue book brand uses sophisticated new and used car pricing powered by a proprietary algorithm that analyzes historical trends in brazil, current economic conditions, vehicle condition and location, giving rise to private party, tradein, and. Kelley blue book instant cash offer is a platform for consumers to get the value of their vehicle backed by a check from a dealership.
Check car prices and values when buying and selling new or used vehicles. Cox automotive recently expanded its offerings in brazil to include kelley blue book. Together, well explore how we get around now, and the exciting ways that innovators, creators, and makers combine. Kelley blue book instant cash offer integration with vauto. Good thing kelley blue book has over 90 years of experience with used car pricing and weve done the analysis for you. Cox enterprises is the parent company of cox automotive. Apr 08, 2020 the company also provides vehicle pricing and values through various products and services available to car dealers, auto manufacturers, finance and insurance companies, and governmental agencies.
Kelley blue book is an irvine, californiabased vehicle valuation and automotive research company that is recognized by both consumers and the automotive industry. Sep 18, 2019 kelley blue book is a cox automotive brand. Jacci grillo director of sales northeast kelley blue. Cox automotive mobility solutions group will be led by president joe george, who previously served as the interim president of the media solutions group, made up of brands autotrader, and kelley blue book. Research from a recent cox automotive car buying journey study. Oct 25, 2010 autotrader buys kelly blue book kbb just as the press was cooling down on the announcement of autotrader buys vauto, turns around and has bought kelly blue blook. Kelley blue book helps car buyers get new car smart marketwatch. Jun 01, 2016 kelley blue book kbb is the gold standard in setting usedcar valuations. Kelley blue book is an irvine, california based vehicle valuation and automotive research company that is recognized by both consumers and the automotive industry. In this role, karl develops and guides the execution of editorial content to strengthen autotrader and kelley blue book as the market leaders for new and usedcar buying, selling and. Through all of this, we are committed to sharing with you the most uptodate information and relevant best practices to help you continue to provide the optimal customer experience for which your dealership is known. Kelley blue book automakers ramp up incentives to ease buyers concerns of health and the economy published.
Kelley blue book launched its first international consumerfacing site in 2017. Feb 26, 2016 find out your cars value with kelley blue book duration. Cox automotive, with autotrader and kelley blue book brands, to make car buying faster, more enjoyable cox automotives accelerate connects the online and instore process. The last major change in publication format came in 1995, when. Its the source for current transaction prices, whether a used car is a tradein or sold through a private party or dealer. Kelley blue book stayed in the kelley family for three generations until 2000. Ride extends kelley blue books awardwinning editorial content and trusted reputation with an added focus on forwardthinking topics, including everything from ridehailing, carsharing, car subscription and micro. Las vegas car shoppers are among the first in the u. Cox automotive, based in atlanta, provides digital marketing and software for consumers, auto dealers and manufacturers. Kelley blue book adobe analytics average monthly unique visitors for all platforms, 2017. Together we reach the most car shoppers and are the most influential brands in the car buying journey. Pickup truck shopping hit new highs cox automotive inc. Kelley blue book new and used car price values, expert.
Powered by kelley blue book and cox automotive, rides insightful articles and compelling video cover anything you need to know about transportation. Use mykbb to save vehicles, track listings, compare cars and access your content from any device. Kelley blue book adobe analytics average monthly unique visitors for all platforms, 2017 2018 cox automotive car buyer journey study home. Kelley blue book eases carbuying process with instant cash.
Nissan leaf named kelley blue book 5year cost to own award. Dodge brand wins a kelley blue book brand image award for. Apr 06, 2020 kelley blue book is a cox automotive brand. We are allaround visionaries and doers, collaborating and growing in a wide variety of. Kelley blue book eases carbuying process with instant. Kelley blue book is the mostused thirdparty site by car shoppers with the majority of consumers visiting during the carbuying process 1. Kelley blue book names best family cars of 2020 annual. May 14, 2019 kelley blue book is the mostused thirdparty site by car shoppers with the majority of consumers visiting during the carbuying process1. The 2019 cox automotive car buyer journey study also indicates consumers continue to be frustrated by newvehicle prices and are more likely than ever to be shopping for used vehicles. Users can leverage this reach to make more targeted connections with inmarket shoppers, improving the buying experience and increasing conversion. Feb 11, 2020 today kelley blue book announced the integration of its instant cash offer tool with vautos provision tool to help dealers win more trades and maintain or. Mar 20, 2018 kelley blue book recently launched the trusted advisor program aimed at making the vehicle tradein and purchase process faster, easier, and more enjoyable.
Welcome to mykbb kelley blue book new and used car. Ride current emerging automotive technology news and videos. In 2017, kelley blue book expanded internationally, launching in portugal and brazil. Kelley blue book is the mostused thirdparty site by car shoppers with the majority of consumers visiting during the carbuying process1. The global companys 34,000plus team members and family of brands, including autotrader. Automakers ramp up incentives to ease buyers concerns of. The kelley blue book best buy awards is an allnew, premier awards program designed to provide a significant service to american newcar buyers by identifying the cream of the crop of all available 2015 modelyear vehicles. Jan 21, 2020 the company also provides vehicle pricing and values through various products and services available to car dealers, auto manufacturers, finance and insurance companies, and governmental agencies. May 01, 2020 kelley blue book is a cox automotive brand. Kelley blue book names 2020 best resale value award winners. The kelley blue book price advisor is a rangebased pricing tool to help car buyers and sellers talk about price realistically. The 2018 honda accord is found to be the most appealing car in the midsize sedan category. Clearly understanding and being able to discuss new and used car valuations is an important part of the car shopping process.
Kelley blue book announces 2020 brand image award winners. The cox automotive car buyer journey is a recurring study that monitors key changes in consumer vehicle buying behaviors. Should you sell your car yourself or accept kelley blue book. Since the spread of covid19 started, stafford says cox has seen an uptick in car shopping online. Kelley blue book names best new and used ecofriendly. The global companys 34,000plus team members and family of brands, including autotrader, clutch. Cox automotives 2017 car buyer journey study indicates that 87 percent of shoppers interact with autotrader, kelley blue book s or a dealer website before purchasing.